There are people in today’s world who love numbers.
Some call them “stat geeks.” I am one of the geeks.
That’s why I love the promotion put together by the staff of the Cecil Whig in Elkton, Md., called “Book of Lists.”
It provides vital information and data for Cecil County, the region the Whig serves in upper Maryland. In the 20-page section, there is vital data provided including demographic and economic data for Cecil County in the past 10 years, as well as real estate transactions that took place in the region. There are also pages dedicated to health statistics and a rundown of the county’s largest employers.
These Book of Lists are big sellers to real estate offices, medical offices, chamber groups and visitor centers, and help attract citizens to relocate to a region.
Along with the pages full of information, there are also pages dedicated to advertising space.
For a complete look at the section, click the following link:
http://www.cecildaily.com/special/marketplace/page_c1970b22-4c36-11e1-9545-0019bb2963f4.html
If your market does not already produce an annual Book of Lists, please consider adding it to your 2012 editorial promotions calendar.
For more information, contact Ralph Bush, general manager of the Cecil Whig, at rbush@chespub.com.
To see a selection of pages from the section, view the gallery below:





