In the past 13 weeks, 10 newspapers in the ACM-Superior region have gone through a major transformation with new computer workstations and software for their newsroom staffs.
Along with those upgrades, many advertising sales staff members also received upgraded workstations as they moved to the MediaSpectrum eProofs system, allowing them to upload materials for ads to be built at the ACM’s Ad Design Center.
The newsroom staffs not only learned how to use their new iMac workstations — which were a major upgrade from the Power Mac G3 and G4 models many of them were using — they also made the switch to InDesign from Quark 4.
Because of the major upgrade in hardware and software, the newspaper went through a redesign process as well, with new templates made with input from Rick Rogers, director of product development with ACM Newsroom.
During this 13-week journey in the ACM-Superior region, several members of the regional team and corporate team played major roles. Special thanks goes to George Wolfson, with ACM’s MediaSpectrum rollout team, for his assistance in training the ad staffs on eProofs; Rodney Blaukat and Allen Free, members of the ACM digital team, for their help in training the ad staffs on eProofs; Daniel Hodac and Dwight Sears, members of the ACM MediaSpectrum team, for their assistance in the chat room with the sales staffs; Bob Bischoff and Roger Johnston, IT staff members with the ACM-Superior region who played key roles in the computer workstation installations and in training the staff on the new hardware and software; Pino Shah with ACM IT for his efforts in the hardware installations and training; and Todd Keute, regional director for the ACM-Superior region, for his leadership during this transition. Todd made an effort to be visible in each market during the rollouts, and his presence was huge in getting each staff to buy into the change.
Finally, the biggest thank you goes to the publishers, editors, ad managers, reporters, page designers and everyone at each location for welcoming the change to their daily job function, and having positive attitudes as we upgraded their workstations. Change is never easy, and each staff took on the challenge and succeeded. At each location, we never missed a publication day on go-live week — and that’s a true testament to your efforts.
Personally, I would like to thank everyone at each location who made me feel at home and part of the team during my travels. I truly enjoyed the experience of helping each of you during this transition, and consider it an honor to have been on this journey with you to start 2012.
Cheers,
Rick Rogers
Director, Product Development for American Consolidated Media
To catch out front pages from the ACM-Superior region during the transition, see gallery below:
- Ashland (Wisc.) Daily Press
- Chisholm (Minn.) Tribune Press
- Gladwin (Mich.) Record & Clarion
- Grand Rapids (Minn.) Herald-Review
- Sawyer County (Hayward, Wisc.) Record
- Hibbing (Minn.) Daily Tribune
- Mesabi (Virginia, Minn.) Daily News
- Park Falls (Wisc.) Herald
- Phillips (Wisc.) Bee




























































